Customer relationship management :
Kumar, V.
Customer relationship management : A Databased Approach V Kumar and Werner J Reinartz - New Delhi New Delhi John Wiley India 2010. - 323p. ill. ; 24 cm.
Includes bibliographical references and index.
DE
9788126509133
2007046694
Customer relations--Management.
658.812 KUV C. / book
658.812 KUV C. / book
Customer relationship management : A Databased Approach V Kumar and Werner J Reinartz - New Delhi New Delhi John Wiley India 2010. - 323p. ill. ; 24 cm.
Includes bibliographical references and index.
DE
9788126509133
2007046694
Customer relations--Management.
658.812 KUV C. / book
658.812 KUV C. / book