Kotler, A. <br/><br/>
Principles of Marketing 
By  A. Kotler 
 -  Pearson education  2004 
<br/><br/> ISBM 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Account--C397
<br/><br/><label>LC Class. No.: </label>658.8 KOP P 
<br/><br/><label>Dewey Class. No.: </label>658.8 KOP P