Copeley, Paul <br/><br/>
Marketing Communication Management 
by Paul Copeley 
 -  Elsvier biomedical New York.  2007 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>81-312-0765-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management