Aaker, D A <br/><br/>
Msrketing Research 
By D A Aaker 
 - 9th 
 -  John Wiley  2008 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>978-81-265-1791-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management