ICFAI <br/><br/>
Marketing Research Work Book 
By ICFAI 
 - Hydarabad  ICFAI.  2001 
 - 191 
<br/><br/> ISBM 
<br/><br/><label>ISBN: </label>81-314-0283-5 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management