Chaffey, Dave,  1963- <br/><br/>
E-business & e-commerce management  
 E-business and e-commerce management 
Dave Chaffey. 
 - 3rd. ed. 
 - New Delhi  Pearson Education  Pearson  2012. 
 - 663p  PB  27 cm. 
 - Management .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Introduction to e-business and e-commerce -- Marketplace analysis for e-commerce -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- E-business service implementation and optimization. 
<br/><br/> DE 
<br/><br/><label>ISBN: </label>9780273752011 (pbk.) 9788131725184 
<br/><br/><label>LCCN: </label>2011007808 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015757583  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Business enterprises--Computer networks.
<br/><br/><label>LC Class. No.: </label>658.872 CHD E.  / book 
<br/><br/><label>Dewey Class. No.: </label>658.872 CHD E.  / book